You Can Soon Make Restaurant Reservations on Facebook

The next time you visit a restaurant’s Facebook page on your mobile phone, you’ll be able to do more than browse photos and posts: You’ll also be able to book a table for four. The feature is part of a new integration with OpenTable, which allows you to make online reservations at about 20,000 U.S. […]

Analyst Prediction: Facebook Video Ads Will Generate $1 Billion in 2014

Facebook users may not be excited to see video ads hit their News Feeds, but company stockholders should be. A report released by Morgan Stanley on Wednesday predicts that Facebook’s video advertisements will generate more than $1 billion in 2014 — a lofty total considering they don’t exist yet. This total would constitute 1% of […]

Can a Popular Baby Franchise Turn Its Facebook Fans Into Customers?

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Talk to most small businesses about social media, and they want to know how to get more fans and followers. But what if you already have a large following? How do you turn those fans into customers? That’s the challenge Meg Faure, founder of The Baby Sense Company, and Jeremy Pepper, a Los Angeles-based social […]

Facebook Will Remove Ads From Pages, Groups With Offensive Content

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Facebook will restrict advertising from appearing on pages and groups with controversial content, the company announced Friday. Facebook will conduct a review of ads on the social network beginning next week and said it will remove ads from all groups and pages that contain “violent, graphic or sexual content” by the end of that week, […]

Is Facebook advertising poised to overtake television advertising?

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Following a recent cross-media channel campaign, Nestle attributed 11% of KitKat’s sales to its Facebook ads. Is this a one-off situation or are we increasingly now going to see Facebook advertising trump television advertising? Statistics suggest that the amount of time the average person now spends on Facebook exceeds the amount of time he/she spends […]

Facebook Now Has 9 Million Users in Pakistan

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Facebook is growing like a weed in Pakistan. In fact, the social networking service just broke the 9 million user mark — an especially impressive feat considering it only reached 8 million users earlier this year. One million users in half a year isn’t bad, and it suggests that Facebook could cross the 10 million […]

Facebook Now Lets You Comment With a Photo – Digital News

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Facebook has started to roll out photo comments, a new feature that allows you to comment on posts with images rather than words. Originally built during a Facebook employee hackathon, photo comments are starting to roll out globally on the web as well as the Facebook mobile site. Users can’t yet leave photo comments within […]

Facebook Insights Gets a Makeover – Facebook Fan Page Marketing

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Facebook Page owners, rejoice: Facebook Insights, the social network’s analytics dashboard for public Pages, is getting a makeover. A small, random group of beta testers will get access to the new desktop design on Wednesday, with a broader rollout to follow at an unspecified date. The new design is simpler, cleaner and more intelligible. Stats […]

Facebook Now Has 1 Million Active Advertisers – Facebook Marketing

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Facebook now has more than 1 million businesses actively advertising on the social network, the company announced Tuesday. The “vast majority” of those advertisers are small businesses, according to Dan Levy, Facebook’s director of small business, who announced the milestone during an event at Facebook’s office in New York. “The feedback we hear from businesses […]