Do Teens Really Think Twitter Is ‘More Important’ Than Facebook?
Teens are abandoning Facebook in droves for Twitter. For many, that was the takeaway from an Oct. 10 Piper Jaffray study of 8,650 teens. That conclusion was false. The study had a much narrower focus than has been reported and only referred to purchasing activity on the platforms. This key paragraph in the press release […]
Twitter Arrives on TV in India
Technology and platform convergence is the next big thing that businesses are looking for –- whether it be mobile and Internet or Internet and TV. It’s all about a revenue stream for the future. Airtel Digital TV, an arm of Indian telecommunications company Bharti Airtel, revealed Monday that it has integrated Twitter with its digital […]
Facebook Average Referral Traffic to Media Sites Up 170% This Year
Flexing its muscles as a public-facing forum, Facebook reported Monday that the average referral track from Facebook to media sites jumped 170% last year. Facebook also disclosed that from September 2012 to September 2013, Time’s referral traffic rose 208%, BuzzFeed’s increased by 855% and Bleacher Report experienced a boost of 1,081%. Facebook also announced a […]
