Pinterest Drives More Traffic to Publishers Than Twitter, LinkedIn, Reddit Combined
When it comes to referral traffic from social networks, there’s Facebook and Pinterest — and then there’s everyone else. Facebook accounted for more than 10% of overall traffic to publishers in September, by far the most of any social network, according to data released Tuesday from Shareaholic, a social plugin service that collects data from […]
Facebook Radically Simplifies Ad Buying
Facebook ad buyers have cause to celebrate: On Tuesday, the social network unveiled a major overhaul of both its basic ad-buying platform, Ads Manager, and its more sophisticated offering, Power Editor, both of which now boast a more streamlined interface. Those who have used Ads Manager and Power Editor in the past know that neither […]
Facebook Improves Tools for Measuring Brand Pages
Facebook is making it easier for brand marketers to gather insight and engagement metrics surrounding their Facebook pages. On Wednesday, the social network released a new version of Page Insights, a dashboard that allows page managers to monitor traffic and engagement. The tool’s newest version breaks down engagement metrics into individual tabs, such as check-ins, […]
Do Social Media Referrals Have A Future In Your Business?
Social media referrals are living on the edge – or at least they are somewhere near according to a Monetate’s data for the first quarter. The analysis shows that search optimization and email continues to bring in most referrals, while social media is the ‘last-click channel of attribution’. Some businesses say otherwise. Wixon Jewelers Online […]
How Twitter’s Business Compares to Facebook’s
Ever since Twitter revealed last month that it had filed confidential paperwork to go public, the company has been compared to what is arguably its biggest competitor, Facebook. However, the S-1 form that the company filed Thursday shows that the two companies are in fact miles apart — for better or worse. In comparison to […]
Pinterest Update Expands Your Article Pins
Pinterest is expanding its set of “rich pins” to include more details about pinned articles, the company announced Tuesday. Now, when users pin a story or article to a board, the pin will also contain other relevant information such as the author’s name, the article title, a brief description and a larger link. Previously, articles […]
10 Countries That Spend the Most on Digital Ads – Digital Marketing
Norway is home to digital advertisers that spend the most money per Internet user — $209 each, according to data from market-research company eMarketer. However, the U.S. doesn’t fall far behind, with advertisers spending an estimated $201 per Internet user. Online-statistics portal Statista created the chart, below, which shows the estimated digital-advertising costs per Internet […]
YouTube Adds Background Music Library for Your Videos
The perfect soundtrack can really make a video come together and perfect soundtrack is also a key to get real YouTube views, so YouTube is making it much easier to pick an audio backdrop for your footage. YouTube launched an audio library on Wednesday, featuring more than 150 royalty-free instrumental tracks to choose from. The […]
Twitter Unveils Exclusive Feature For Verified Users – Twitter Verified Profile
As if reporting an IPO wasn’t enough news for one day, Twitter followed up their major announcement with a new feature Thursday to help its verified users better manage their Twitter conversations. The update will allow verified users (those with the blue check marks) to filter their Twitter mentions within the “Connect” tab above their […]
Pinterest Hires First International Employees – Buy Pinterest Followers & RePins
Pinterest is hiring abroad for the first time, adding country managers in France and the UK to help grow the site’s user base in Europe, according to a company spokesperson. The new managers will build out the local Pinterest communities overseas and connect with brands and partners. Pinterest is also looking to hire marketing managers […]
