How Sports Fans Engage With Social Media – Social Media Marketing

Social media plays a larger role than ever in the lives of sports fans around the world. YouTube is an endless source of video highlights and bloopers. Twitter is a gigantic news wire. And Facebook is a place for trash talk with friends. But, beyond anecdotal evidence, it can be hard to parse just how […]

How Twitter’s Business Compares to Facebook’s

Ever since Twitter revealed last month that it had filed confidential paperwork to go public, the company has been compared to what is arguably its biggest competitor, Facebook. However, the S-1 form that the company filed Thursday shows that the two companies are in fact miles apart — for better or worse. In comparison to […]